Warner Music Group invests in ‘always on’ catalog marketing strategy, hiring Leda Chang in global role
Warner Music Group has announced a significant new executive hire to drive what it calls its “always on” artist and...
Role
Salesloft: RevOps Makes the Leap From Support Role to C-Suite
Artificial intelligent (AI) and the current economic climate have vaulted revenue operations (RevOps) into a strategic business leadership role, according...
Navigating Marketing’s Role in Commercial Strategy: Insights from Stephanie Smith
At the recent HSMAI Commercial Strategy Conference, Stephanie Smith, CEO of Cogwheel Marketing & Analytics, delivered a presentation on the...
