EXCLUSIVE: Target Shares Thanksgiving Marketing Strategy
John Conlin, SVP of merchandising, food and beverage at Target Shoppers may be guided by tradition when it comes to...
Marketing strategy
As bank branches close, digital community marketing strategies take center stage
As banks shutter bricks-and-mortar locations, they need new marketing approaches, says Maria Ostberg at Kepler. For our finance & utilities...
Etsy focuses on gifts with a personal touch in sprawling holiday campaign
Dive Brief: Etsy launched its holiday marketing campaign, “Give ‘I get you’ gifts,” with a media plan that includes TV spots,...
Detroit Regional Chamber Employees Speak on Marketing Strategy
Creating Accessible and Engaging Email Marketing Campaigns Krishaun Burns, the Chamber’s Integrated Marketing Manager, highlighted how email marketing can drive...
7 Free Marketing Campaign Templates Worth Your Time
Marketing campaign templates help you add structure and clarity to upcoming campaigns. They can also help ensure each campaign aligns...
Data Privacy and Authenticity Lessons From Europe for US B2B Marketers
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